CAR GARAGE | Ford Fusion NASCAR Sprint Cup (2013) | Featuring a completely redesigned sleek silhouette and fresh new face, the 2013 Fusion Sprint Cup car was designed to be the face of a new era of stock car racing. The 2013 Ford Fusion NASCAR Sprint Cup car, unveiled as part of the Charlotte Motor Speedway Media Tour, was worked on by Ford designers in an effort to bring brand identity back to the sport. The result is undeniable with the 2013 Sprint Cup car mirroring the recently unveiled 2013 Ford Fusion production car. "We wanted Fusion to be the car That helped return 'stock car' to NASCAR." Stated Jamie Allison, director, Ford Racing.
This marks the third time Ford launched production simultaneously and NASCAR versions of a new model. Ford Design Center staff, led by Garen Nicoghosian, and Ford aerodynamics Bernie Marcus, spent the past year doing the early design development, freeing up the Ford race teams to concentrate on weekly NASCAR competition. "This is a seminal moment in the sport where we had a chance to get it right once again and the make sure the race cars are race versions of street cars.
The 2013 Fusion is a stunning car and the 2013 NASCAR Fusion is even more stunning and I can not wait to see it perform on the track and connect with race fans." Ford designers, led by Nicoghosian, addressed three issues play to mirror the 2013 Sprint Cup Fusion Fusion to the 2013 production found on showroom floors.